Stat Shot – CE Industry by the Numbers

‘Big Game’ Means Big-Ticket Purchases

The latest consumer spending data from NRF and Prosper Insights & Analytics’ 2021 Super Bowl survey found that 186.6 million U.S. adults say they plan to tune in to the big game, and 86 percent of those viewers are also planning to make purchases to mark the occasion. While food and drinks lead the way as the most popular add-ons, TVs make up 9% of the estimated $13.9 billion total spend for the U.S.

Health Tech Improves PTSD Patient Outcomes

The Veteran’s Health Administration has shown the positive impacts connected health technologies can have on patient outcomes. Its remote patient monitoring program involving more than 43,000 veterans with conditions including hypertension, congestive heart failure, chronic obstructive pulmonary disease, depression and PTSD resulted in a 25% reduction in days of inpatient care and a 19% reduction in hospital admissions over a three-year period spanning 2019 through 2023.

NPD On Video Game Appeal Uptick

The NPD Group’s 2020 Evolution of Entertainment report shows video game engagement in the U.S. grew significantly in 2020 in terms of participation, time, and spend. The number of consumers playing video games in the U.S. increased 6 points to 79%. Total time spent gaming increased 26% and total spend increased 33%.

OTT Services Gaining Steam

According to Parks Associates, more than three quarters of paid-TV subscribers have at least one over-the-top (OTT) media service. Among households that have any OTT services, the average number of services is 3.8.
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